Generative AI

  • It is a type of Artificial Intelligence that can create new content and ideas, including text, images, music, and even code.

Four Primary ways to use Generative AI

Create

Generate new content

Writing articles, emails, and social media posts.

  • Generate text responses to customer service inquiries using Conversational AI
  • Draft emails to clients using Gemini in Gmail

Creating images, videos, and audio

  • Create a custom image for a presentation using Gemini in Google Slides
  • Generate multiple design concepts for brainstorming marketing materials such as website pages using Imagen

Generating code in various programming languages

  • Generate unit tests and other test cases for code, reducing the manual effort required for testing while still ensuring the code works as expected
  • Generate code as a starting point for larger software development projects using Gemini Code Assist.
Summarize

Condense large amounts of information into concise summaries

Summarizing long documents or articles

  • Summarize a lengthy financial report without having to read the entire document using NotebookLM Enterprise
  • Summarize customer reviews to understand product feedback and sentiment using Gemini in Locker

Extracting key takeaways from meeting or presentations

  • Project managers can automatically generate meeting notes that highlight key decisions and action items using Gemini in Google Meet
  • Sales teams can use summaries to quickly recap client calls and identify next steps

Creating concise reports from complex data

  • Transform complex data into easily understandable visuals like graphs using Gemini
Discover

Find information at the right time

Uncovering hidden patterns and insights in data

  • Analyze purchase history and website traffic to predict future demand and optimize inventory using forecasting models on Vertex AI
  • Identify viewing patterns of streaming viewers to recommend personalized content to subscribers, increasing engagement and reducing churn using Vertex AI search
  • Analyze vast datasets of molecular structures to identify potential drug candidates with higher success rates by fine-tuning models on Vertex AI

Search for resources or documents

  • Search for a file or ask questions about its contents using Gemini in Google Drive
  • Unlock enterprise expertise for employees with agents that bring together Gemini’s advanced reasoning, Google quality search, and enterprise data, regardless of where it’s hosted using Google Agentspace

Monitoring real-time events

  • Use anomaly detection to identify fraudulent transactions and prevent financial issues
Automate

Automate tasks that previously required human intervention

Automated format conversation

  • Convert content to accessible formats in real time by using Google Cloud’s APIs like Text-to-Speech, Speech-to-Text, Translation, and more

Automated documentation

  • Analyze code and automatically generate clear and concise documentation, saving developers time and ensuring consistency using Codey
  • Automate contract review and information extraction with Document AI

Automated notifications and alarms

  • Automate customer feedback analysis and ticket creation

Multimodal gen AI

Gen AI can process and integrate information from diverse formats like plain text, images, videos, audio, and PDFs. This capability known as multimodal gen AI means you can process various input types individually or combine multiple kinds of data simultaneously. This leads to a more complete and nuanced understanding of business processes which is essential for solving complex problems

Vertex AI

Google Cloud’s unified machine learning (ML) platform. It empowers you to build, train, and deploy ML models and AI applications. For multiple modalities, Vertex AI gives you access to Google’s large generative AI model through Model Garden. You can tune Google LLMs to meet your needs, and then deploy them for use in your AI-empowered applications.

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